Let’s talk about what’s happening now in vendor markets! Our economy has shifted but vendor markets are still popular as ever! Today I’m talking with Nell Stortz as we discuss the episode she and I did a few years ago (episode 89) and how vendor markets have changed since then. We’ll talk about what’s working, her ‘secret’ formulas for show success and the keys to a successful vendor business PLUS Nell will catch us up on what she’s doing now! (Hint, hint: I talk to her alllll day, every day!)
Hit the Highlights[03:00] Ebbs and flows of vendor markets
[03:40] The secret formula to setting income goals for shows
[04:41] The last bulldog phenomena
[07:45] Many owners in the industry are shifting into online sales and email list building (in addition to vendor shows!)
[09:14] Pay yourself a consistent amount
[10:15] What all vendors should be doing at every show
[15:30] What is the key to being a vendor owner? (Hint: It’s ensuring that your income isn’t ONLY dependent on vendor shows…add revenue streams!)
If you want to learn more about the multiple revenue streams Nell kept talking about, go to betterwayprogram.com for all the details!!!!
Go ahead! What would you like to ask me!? I’m going to be doing a thing…I’m answering your business-related questions on upcoming podcast episodes and would love to invite you to leave me something you might be wondering about or struggling with in your biz. Go to JenniferAllwood.com/ask and leave me a short question…and then listen for your question to be answered on an upcoming episode!
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