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Grab a pen and paper because I’m about to rapid-fire everythingggg you need to know about crafting the perfect email! People gave you their email because they want messages from you, so don’t be afraid to send some emails and give people the opportunity to buy your product or service. Today I’ll give you all the best practices for crafting the perfect email that converts!

Hit the Highlights

(05:08) Best practices for setting up your business email.

(06:40) How to get inspiration for good email titles.

(10:09) How to do some storytelling in your emails.

(12:25) Know when to give versus when to sell.

(17:51) What is a good email open rate?

Takeaways from the episode

  • Don’t be afraid to use your email list!
  • You need to have an email list. If you haven’t started gathering emails yet, you need to.
  • Your business needs its own email apart from your personal email.
  • Consider using Convertkit or Mailchimp as your email provider.
  • Write your emails directly to your ideal avatar.
  • Always double-check your emails to make sure links are correct.

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Listener Shoutout

I love to shout out a business each week on the show. Your reviews are such a blessing to me so I want to repay by drawing some attention to someone who takes the time to leave one. Thank you, Kelly Barrentine, for your kind words. I pray a blessing over you and your business!

I have recently started reading Jennifer’s book, Fear Is Not the Boss of You. It has opened my eyes and heart. This podcast about being discouraged in business was what I needed to hear. I feel God has led me to Jennifer. Thank you!”

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