Today I’m interviewing Jamie Kern Lima – who started IT Cosmetics in her living room and grew the company into the largest luxury makeup brand in the country! Jamie sold the company to L’Oréal in a billion-dollar deal and became the first female CEO of a brand in its history. Her love of her customers and remarkable authenticity and belief eventually landed her on the Forbes America’s Richest Self-Made Women list. I loved interviewing Jamie because even with all of her success, Jamie is humble and has a heart for others. If you are in the middle of making your dream come true, you are going to love Jamie’s story. I know you will be inspired by this interview, just like I was!
Hit the Highlights
(1:47) How did IT Cosmetics get started?
(13:03) How did IT Cosmetics get bought out by Loreal?
(23:12) You can’t fake authenticity. Why Jamie chose to use real models, even when experts were telling her not to!
(24:42) The moment Jamie’s life changed for IT cosmetics
(28:00) How to navigate doubting God
(30:23) All about Jamie’s new book
All About Jamie
Jamie Kern Lima started IT Cosmetics in her living room and grew the company into the largest luxury makeup brand in the country. She sold the company to L’Oréal in a billion-dollar deal and became the first female CEO of a brand in its history. Her love of her customers and remarkable authenticity and belief eventually landed her on Forbes America’s Richest Self-MadeWomen list. Today, she’s a mother of two and an active investor, speaker, and thought leader who is passionate about inspiring and elevating women. She’s also an active philanthropist who has donated over$40 million in product and funds to help women face the effects of cancer with confidence. Learn more at JamieKernLima.com
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